Box Vox

packaging as content

January 11, 2013

Gloob

A more recent multicolored logotype: this logo for a new preschool channel launched last summer by Brazillian TV network, Globosat, was designed by their in-house team, led by Manuel Falcão. (via: Under Consideration)

Similar to what we observed yesterday with the early, multicolored Joy & Crest logos by Deskey, it’s not just the colors that vary from letter to letter…

According to the manager of Creating Art Globosat , Manuel Falcon, said: “The letters of the name are in apparent imbalance and disproportionate sizes with each other. This was deliberate, and expresses the whole personality cheerful, colorful, curious, playful and, when lively irreverence of Brazilian children” he said.

And thus concludes our “Multicolor Typography Week.”