Box Vox

packaging as content

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March 14, 2011

Kellogg’s Corn Flakes Cameras

Cameras

…And while we’re on the subject of corn flakes & photography, here are two types of Kellogg’s Corn Flakes camera:

1. top left: a Kellogg’s Corn Flakes Mini 110 Camera

Camera This advertising camera is an actual working #110 — miniature Camera / Key Chain, left over from a 1989-90 promotion. It has the Kellogg’s rooster around the lens and is attached to a small key chain! It comes in a colorful small box ornamented with the distinctive Kellogg’s Corn Flakes Rooster. You could get one in 1990 for $4.95 and 2 box tops from a Kellogg’s product. It has the instruction sheet and it all comes packed in it's original shipping tube.

(for sale on Esnarf for $6.35)

Note: although this camera comes packaged in a small, snack-pak style box, the package, itself, is then packaged in a tube.

2. top right: A homemade Kellogg’s Corn Flakes pinhole camera from Joshua Hathaway’s Flickr Photostream. (Some photos he took with it may be seen: here.)

There is also evidence of other people making pinhole cameras from Kellogg’s Corn Flakes boxes…

I built my own [pinhole camera] here to make sure I know what I am talking about — I used a box of Kellogg’s corn flakes which I cut to about half size (the longer the hole to screen distance, the bigger the image and it can actually get too big pretty quickly). Then I cut a hole (about 2 by 3 inches) in the bottom and I taped aluminum foil over it and made my pin hole in that — you want as thin material as you can get, foil is better than the original cardboard. I used the plastic bag from the corn flakes for screen (turns out that Kellogg’s is actually in pinhole camera business, except they don’t know about it) …

Jan Tichy on Photo.net forum (I’m guessing this is Jan Tichy, the artist.)

(See also: Packaging Cameras)

Randy Ludacer
Beach Packaging Design

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