Box Vox

packaging as content

December 24, 2010

Cigarette Packs as Christmas Tree Ornaments


While Raymond Lowey’s “Christmas Carton” turned the Lucky Strike logo into a sort of Christmas tree ornament—(see previous post)—the idea of using actual cigarette packs to decorate a Christmas tree was even more prevalent.

The three ads above all use this same concept: Lark Cigarettes in 1969 (via:, L&M Cigarettes in 1956 (via: and Chesterfield Cigarettes in 1945 (via: Jon Williamson’s Flickr Photostream).

Randy Ludacer
Beach Packaging Design